Microtrends

People love following trends. From making slime in the early 2010’s to pouring buckets of ice on our heads for a camera, if it is trending people will participate. However, with the rise of fast fashion and social media platforms like TikTok and Instagram, the idea of “being on trend” has been taken to the extreme. In search of clicks and views, people are overhauling their closets and buying new items week after week in an attempt to stay on trend.